Our muses this season embody all that the SIR girl is and will be. She’s grown into a confident woman with a transformative energy that can bring any room ablaze with conversation.
Individually and collectively Tahnee Atkinson, Joanna Halpin, Natasha Liu Bordizzo and Lily Sullivan represent an unstoppable female force in their chosen expertise globally.
Shot by Darren McDonald in the villa we made our home for a week. SIR’s time in France was a celebration of the strength of feminine energy, captured in the golden-hued light of European Summer.
Each piece in the collection was designed to be worn interchangeably spanning across daywear, beach/resort wear, evening wear and lounge.
Silhouettes paid homage to our vintage flea market finds and 80s power dressing, grounded in SIR’s signature modernisation of Victorian inspired garments. Bold shoulders, statement gathered sleeves, wide leg pants and ruffles evoke the undeniable essence of woman.