Last week, we hosted intimate Loyalty VIP Nights at SIR. stores, inviting guests to preview Notturno Drop 02 before its public release. The evening carried the mood of a slow Italian summer with Campari sodas, fresh cannoli, and a first look at what’s to come.
In Armadale, Co-founders and Creative Directors Nikki and Sophie joined the celebration, connecting with our community who continue to shape the SIR. story.
Drop 02 launches tomorrow. Until then, catch a glimpse at what’s coming next.
Special thank you to Campari.